Kavv Foods was started by husband-wife duo Varun Sheth and Ashni Shah. The Company manufactures and markets healthy desserts under the brand name ‘NOTO’. The brand name is based on the name of a city in Italy. It also constitutes saying “No to” calories. It sells healthy, low calorie, protein rich ice creams in tubs and in popsicles form. Ice creams come in 10 different flavours: dark chocolate, french vanilla, mango, mocha chocolate chip, salted caramel, spicy guava, malai kulfi, mint chocolate chip, orange almond, and cereal milk. Popsicles are made from water and fruit and it comes in 6 flavours like imli, strawberry rasberry, kala jamun, mango coconut, orange, and pinacolada.
Varun graduated from The Natural Gourmet Institute, New York while Ashni pursued a creative entrepreneurship course at ISDI Parsons in Mumbai post completing her graduation from Milan.